AUDIENCE FEEDBACK
Before creating my digipack, I
asked my peers which of the photographs I should use for my front cover. The
responses were a mix between the second and third photograph. After reading the
reasons, I picked the second photograph (the skull) as I preferred the
composition of it.
“I like the second picture because
the skull is centred and it will be easier to write around”
“The crown falling off the skull is
effective as it gives an uneasy feeling”
It was picked up on that my casting
was all female which lacks diversity however after relaying my message of
female empowerment, it began to make sense to them.
After mentioning I will feature the
dancers, I was asked how I am going to make it obvious that they link to the
storyline, this is when I decided that they would wear the tiaras to link them
to the royal figure.
After creating my initial digipack
cover:
After the front cover of my
digipack was set out, I presented two designs to my peers and asked them which
they preferred. They preferred the version with the writing framed in the
centre rather than the version with the writing around the edges.
“The first version centres the
image and draws the attention straight to the skull.”
“The writing in the first version is smaller and all in one place, whereas in the second one it is in two separate places and is very sharp.”
“The writing in the first version is smaller and all in one place, whereas in the second one it is in two separate places and is very sharp.”
“The lightning is more subtle on the first version and the deeper purple contributes to the atmosphere”
In response to my feedback, I used
Photoshop to overlay the lightning instead of changing the opacity, this made
the purple and pink contrast darker and therefore gloomier.
After seeing my final cover design:
Whilst experimenting on Photoshop,
I tested out the shadow effects and found a grain effect. I changed the width
of it to match the shape and it looked like one thick box, so I changed the
shadow to white which made it look like two boxes instead. I preferred this
because it made the shape stand out, so I did the same to the second shape.
To contribute to this, I tried
changing the text to black and give it a white shadow. It only worked with the
one, however I changed the alternate text to white and gave it a black shadow.
The alternating colours created a pattern and it looked really effective.
My peers agreed that this was a lot
better than my original two designs and somebody suggested spacing out the
letters in the writing. In the end, my peers agreed that my final outcome
looked very effective and linked together well.
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